Turn up the volume by using the power of strategic property PR to grow your reputation.
As a housebuilder, knowing how to build and maintain a good public image in the press can be tough, especially when often, coverage is out of your control. Your business deserves a positive narrative that helps you enhance your credibility, reach new audiences, make more sales, enjoy greater land opportunities, support your business goals and establish a competitive edge.
Increase public awareness and build a positive narrative around your company
Get the recognition and respect you deserve from prospective customers, contacts, clients and stakeholders
Secure more leads, more opportunities, more sites and more sales.
Together we explore your business needs and create a tailored PR strategy.
We stay on top of conversations happening around your brand/business.
We create a positive narrative that leads to more opportunities and more sales.
REQUIREMENT: Increase brand awareness and support with reputation management.
PROCESS: We worked closely with the MD and Sales Director to create PR strategies to support community brand awareness and business profiling in both the local business press and trade media.
RESULT: Several pieces of local coverage secured spanning the lifecycle of each development in consumer and business press. Speaker and thought leadership opportunities secured which in turn have helped to nurture business relationships with key stakeholders in the Midlands.
REQUIREMENT: Retained PR support to raise brand awareness to help achieve sales and marketing goal of selling all homes off-plan.
PROCESS: We worked closely with both the land and planning and sales teams to understand the business and created a goal-led PR strategy.
RESULT: PR activity has supported Metis Homes to achieve its goal of selling 100% homes off-plan, and have achieved this since first engaging Antler in 2018.
FEEDBACK: “Antler’s experience and the support they’ve provided our in-house team is immense and I’d have no hesitation in recommending Antler” Adam O’Brien, Managing Director
REQUIREMENT: Increase brand awareness to customers and enhance Bargate Homes’ presence in the industry.
PROCESS: We created separate PR strategies to support both the business in the full development lifecycle and to increase the profile of Bargate Homes’ MD.
RESULT: “We have experienced much more engagement and exposure across the local, regional, and national industry press. Antler’s work has reinforced our brand – both locally and nationally – and raised the profile of our live sites and the business as a whole”
FEEDBACK: “The team not only understands our ethos and passion, but they share it with us.” Mark White, Managing Director
REQUIREMENT: Increase brand awareness and support in positioning as the construction partner of choice in the Wessex region.
PROCESS: We held a series of workshops to gain clarity on exactly how the brand should be positioned for individual stakeholders. This resulted in a brand refresh and continued delivery of PR and marketing support.
RESULT: A notable marked increase in feedback from stakeholders as to how the visibility of the business has increased in local media, trade press and online since engaging Antler.
FEEDBACK: “Antler works tirelessly to ensure our message is being delivered positively and professionally across all relevant outlets. I do not hesitate in recommending them for all things PR and marketing.” David Cracklen, Director
“Since working with the dynamic team at Antler Agency, we have experienced much more engagement and exposure. Antler’s work has reinforced our brand - both locally and nationally - and raised the profile of our live sites and the business as a whole, which is now 17 years old. The team not only understands our ethos and passion, but they share it with us."
"Antler's strategic knowledge of the sales process and their understanding of the specific marketing required to attract, support and achieve sales, has helped Metis to enjoy success. Working with Metis, Antler challenges the perceived market-wide approach of 'doing things the way they've always been done', to create and deliver on marketing strategies which directly increase sales. Antler's experience in this area and the support they've provided our in-house team is immense and I'd have no hesitation in recommending Antler."
“The team at Antler have been attentive, creative and superlative at every turn. They have shepherded us through a brand refreshment and worked tirelessly to ensure our message is being delivered positively and professionally across all relevant outlets."
"Since working with Antler Property PR, they have helped raise my own profile through thought leadership and comment pieces, to the extent that I am now getting approached for more opportunities by the media to share my thoughts and expertise. Recently I was given the opportunity to be on a podcast about key industry issues with a prominent host and I feel sure that the great work Antler is doing has helped me with this as my name appears more in the right circles."
Dutton Gregory Solicitors
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