Turn up the volume by using the power of strategic property PR to grow your reputation.
As a housebuilder, knowing how to build and maintain a good public image in the press can be tough, especially when often, coverage is out of your control. Your business deserves a positive narrative that helps you enhance your credibility, reach new audiences, make more sales, enjoy greater land opportunities, support your business goals and establish a competitive edge.
Increase public awareness and build a positive narrative around your company
Get the recognition and respect you deserve from prospective customers, contacts, clients and stakeholders
Secure more leads, more opportunities, more sites and more sales.
Together we explore your business needs and create a tailored PR strategy.
We stay on top of conversations happening around your brand/business.
We create a positive narrative that leads to more opportunities and more sales.
REQUIREMENT: Increase brand awareness and support with reputation management.
PROCESS: We worked closely with the MD and Sales Director to create PR strategies to support community brand awareness and business profiling in both the local business press and trade media.
RESULT: Several pieces of local coverage secured spanning the lifecycle of each development in consumer and business press. Speaker and thought leadership opportunities secured which in turn have helped to nurture business relationships with key stakeholders in the Midlands.
REQUIREMENT: Retained PR support to raise brand awareness to help achieve sales and marketing goal of selling all homes off-plan.
PROCESS: We worked closely with both the land and planning and sales teams to understand the business and created a goal-led PR strategy.
RESULT: PR activity has supported Metis Homes to achieve its goal of selling 100% homes off-plan, and have achieved this since first engaging Antler in 2018.
FEEDBACK: “Antler’s experience and the support they’ve provided our in-house team is immense and I’d have no hesitation in recommending Antler” Adam O’Brien, Managing Director
REQUIREMENT: Increase brand awareness to customers and enhance Bargate Homes’ presence in the industry.
PROCESS: We created separate PR strategies to support both the business in the full development lifecycle and to increase the profile of Bargate Homes’ MD.
RESULT: “We have experienced much more engagement and exposure across the local, regional, and national industry press. Antler’s work has reinforced our brand – both locally and nationally – and raised the profile of our live sites and the business as a whole”
FEEDBACK: “The team not only understands our ethos and passion, but they share it with us.” Mark White, Managing Director
REQUIREMENT: Increase brand awareness and support in positioning as the construction partner of choice in the Wessex region.
PROCESS: We held a series of workshops to gain clarity on exactly how the brand should be positioned for individual stakeholders. This resulted in a brand refresh and continued delivery of PR and marketing support.
RESULT: A notable marked increase in feedback from stakeholders as to how the visibility of the business has increased in local media, trade press and online since engaging Antler.
FEEDBACK: “Antler works tirelessly to ensure our message is being delivered positively and professionally across all relevant outlets. I do not hesitate in recommending them for all things PR and marketing.” David Cracklen, Director
Simple steps you can take to start boosting your reputation, straight to your inbox!